As a small business owner and creative, I have about a thousand ideas floating around in my head. The thing is? I usually don't have the time OR the passion to pursue most of them, and they're usually services or businesses that I am actually interested in using. So, I decided to start sharing these ideas on the blog here, just in case there is a reader or two out there who might want to use them!
One thing I've been searching for for a while now is a good gift service for my clients and colleagues. The thought behind this is that I'm just not very good at coming up with creative (and creatively packaged) gifts to send people. Sure, I could send them something I found on Kate Spade or Anthropologie (both of which I've done in the past), but I've always wanted something more personal than that. I've actually talked to my friend Lauren about this - we've always looked for a gift service in which you can create custom gift packages to send to people. There are more commercial companies that do this, of course, such as 1-800-Flowers or Edible Arrangements, but they're somewhat cheesy in my opinion.
I recently found the Etsy shop Chic Sweets, and I absolutely LOVE her idea. I've been working with Natalie and I love the way she's used my branding to send custom sweets packages to my new clients. My vision for a custom gift package business would expand the concept in other directions - specifically, the ability to choose the type of gift as WELL as the branding. Think, pampering baskets with bath products, bottles of wine with monogrammed glasses, and boxes with specialty baked goods. I envision gifts that are locally sourced from small businesses, all wrapped up with an adorable pink bow. Ideally, the service would be available to people all over, offered on a site such as Etsy, in which those in Southern California (like me!) could order from a company based in New York, and sent to a recipient in Alaska.
Do you know of a service such as this? If not, would you ever consider offering a service like it?